Watermarking and steganography can protect your digital asset online


    John Lia, 15 Jan 2023


    In today's digital age, protecting your digital assets online has become more critical than ever before. With the widespread availability of image editing tools and the ease of online sharing, it's becoming increasingly challenging to maintain control over your digital creations. That's where watermarking and steganography come in, two methods that can help protect your digital assets and ensure they're only used as intended.
    Watermarking is a technique that involves adding a visible or invisible mark to your digital assets to indicate ownership. This mark can be in the form of text, an image, or a logo and can be added to various locations on the image, such as the corner or center. The goal of watermarking is to deter unauthorized use by making it clear that the asset is protected and to provide a visible indication of the owner.
    Steganography, on the other hand, involves hiding information within your digital assets. Unlike watermarking, the information is not visible and requires specialized software to detect. For example, you can embed a copyright notice or your name within the pixels of your digital image. This method provides an additional layer of protection, as unauthorized users may not even be aware that the asset is protected.
    Both watermarking and steganography have their advantages, and combining the two methods can provide even greater protection for your digital assets. By using a combination of visible and invisible marks, you can deter unauthorized use and provide a more comprehensive protection solution.
    In addition to protecting your digital assets, watermarking and steganography can also be used for branding and promotion. By watermarking your assets with your logo or adding your name through steganography, you can ensure that your brand is visible whenever your assets are shared online.
    Overall, watermarking and steganography are powerful tools for protecting your digital assets online. They provide a visible or invisible indication of ownership, deter unauthorized use, and provide an additional layer of protection. If you're looking to protect your digital assets, consider using these methods to safeguard your creations and ensure they're only used as intended.